As the sole designer and developer for Medrio, a global company specializing in clinical trial software, I managed the full spectrum of digital design and front-end development. Over several years, I helped transform Medrio’s brand presence across platforms—building cohesive digital experiences that connected with audiences in the highly regulated, competitive healthcare technology space.
My role encompassed website design and development, interactive presentations, social media graphics, email campaigns, and event branding for global conferences. I built and maintained responsive WordPress layouts tailored for product showcases, partner integrations, and customer education, ensuring a consistent user experience across markets.
For major events such as international biotech conferences, I designed and launched dedicated microsites and interactive landing pages, blending brand storytelling with measurable performance. Every element—from typography and color systems to digital assets and motion design—was optimized for accessibility, scalability, and long-term brand cohesion.
The result was a unified digital identity that supported Medrio’s rapid growth, boosted engagement across digital channels, and provided internal teams with tools and templates for ongoing use.
